Strategy first.
Creativity always.
Discover the latest projects by DEAR AL, an independent digital and social media studio based between Annecy and Geneva.
the watch library
The Watch Library Foundation, recognized as a public utility by the Swiss Confederation, digitizes and unites watchmaking archives to preserve and share this heritage widely. By harnessing big data, it fosters creativity and innovation across the watch industry. DEAR AL supports the foundation as an external partner for communication strategy.
Missions for DEAR AL: Social Media strategy, content strategy and production, event coverage
GALIBIER
Galibier - French brand renowned for crafting high-end mountaineering shoes since 1922 and relaunched in 2025 - has chosen DEAR AL to design and implement its full digital communication strategy to ensure the success of this new chapter.
Missions for DEAR AL: Digital and social media strategy, email design, content production, copywriting, and influencer strategy
MAISON MOLINA
Michelin-starred chef Frédéric Molina entrusted DEAR AL to define the narrative, tone of voice, and to produce all copywriting for his new website, staying true to his prestige and fine culinary artistry, while remaining in line with Michelin standards and expectations.
https://foretivre.com/
Missions for DEAR AL: Copywriting and storytelling
OPEN NET
OpenNet - a leading Swiss digital agency specializing in Odoo ERP integration - entrusted DEAR AL to conduct an audit of their brand positioning and communication strategy, and to train their teams, with the goal of driving growth and winning new clients.
Missions for DEAR AL: Marketing and brand audit, benchmark and training for the internal teams
And more…
Looking for a freelance partner to support your digital and social media ambitions?
I work with companies of all sizes, from heritage brands to innovative projects. Get in touch to discuss your needs and explore potential collaborations.